oliver mclaren as media
Tuesday, 1 February 2011
Monday, 31 January 2011
EVALUATION
My media product uses real media in many different forms, such as the idea of a music magazine and is developed on the idea to be different to any other music magazine. It also uses things like a colour scheme a unique title and fonts, which you would find on many other kinds of music magazine, and it is aimed at a target audience which other magazines would do as well to be as successful as possible.
My product represents different kinds of social groups in the way that it is aimed at a specific audience of people of any gender between the ages of 15-25, but to go into more depth it is aimed at people that like the specific kind of music that my magazine is offering, in more depth and it would encourage people to buy my magazine.
The media institution that my media product would be categorised in is a specific kind of music. It is in this because it has one main focus point in the music industry and that is RnB which has a large appeal to my target audience. The way that it would fit in is the fact that it has the unique ability to be aimed where they would be able to read about their favourite music artists.
The target audience that I would hopefully be appealing to is people of any gender between the ages of 15-25, the reason why I have chosen this is because it is a huge market to aim at, and lately these generations have shown a greater interest in music, therefore more likely to show some kind of interest in my magazine. I have also chosen this target audience because people between those ages have started to go to allot of concerts and festivals etc. and this is helpful because my magazine will have the dates of their favourite artists performing dates, meaning there is a higher chance that there would be higher attendances at these kinds of events.
I attracted the attention of this audience by keeping to a young styled magazine in the layout and the kind of fonts, I know this because I carried out a survey on what kind of colour scheme and what kind of font they would like to see on this particular magazine, which is good because they would feel that they would have some kind of role in the creating of this magazine. I also manages to appeal to my target audience by getting a picture of a popular artist and revolving the layout around him, and the fact that there is an exclusive interview with this artist would make them interested and want to move on and read the interview.
I have learnt the technologies of the product like what would appeal to my target audience like what kind of music they like and how to fit it in a rough target audience, what kind of schemes that they like to see on the front cover of a music magazine, what kind of music they like. What price my product should be valued at so that it remains informative and affordable, how often it should be till a release another magazine. And most importantly what the more popular artists there are today so that it would appeal to them so that they would be more interested.
Looking back at the preliminary task I feel that the progression that I have made is that my magazine stands out more in the sense that it sticks to a strict colour scheme. How I could make the magazine more popular, is by choosing things that the target audience prefers and to be ore ambitious by making the product appeal to a larger target audience.
Friday, 21 January 2011
Here are some fonts that i have chosen to use as my front cover heading i a variety of colours that i have experimented with. I ahev chosen to use the red one because i asked a group of people that are in my target audience what they would most like to see on the cover of the magazine and they said the red one, so now i have based my colour scheme around it.
Monday, 17 January 2011
Saturday, 15 January 2011
The way that this magazine will be layed out will be quite messy because most of the magazines today are not in a perfect layout. And the main image will take up allot of space even though it may have to over lap any of the headings or the sub headings. But unlike some of the magazines that you see today this one will have quite a strict colour scheme, which i have not decided on yet.
Here are two different examples of music magazine covers as you can see that the layout of them is quite scruffy and there are allot of things overlapping, but the main image will always be in the centre and the subheadings to the side. Even though these two magazines are aimed at the same age group they would appeal to different people within that age group.
The magazine on the left its colour scheme is not very strict as you can see as they are using all different kinds of colour but the one on the right has a much more strict one as the red, white and black is used continuously.
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